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Content Calendar Generator

Example prompt: "Create a two-week social media content calendar for our SaaS product. We want to cover our new feature launch on the 15th, a customer spotlight, and some educational posts about workflow automation. Output it to a Google Sheet with columns for date, platform, post type, and draft copy."

How to automate social media content planning with GloriaMundo

The Problem

Planning a social media calendar involves juggling themes, key dates, platform-specific formats, and a vague sense of what performed well last time. Most teams either spend a full afternoon each week brainstorming posts in a meeting, or they wing it day by day and end up with gaps, inconsistent messaging, and missed opportunities around launches or events. The calendar itself — a spreadsheet with dates, platforms, post types, and draft copy — is straightforward, but filling it with ideas that are varied, on-brand, and tied to actual business goals takes more creative energy than it should.

How GloriaMundo Solves It

We build a workflow that takes your themes, key dates, and any brand guidelines as input. A web search step checks for relevant industry events, trending topics, or seasonal hooks you might want to tie into. An LLM step generates a structured content calendar — one row per post, covering the date range you specify, with a mix of post types (educational, promotional, engagement, behind-the-scenes) spread across your platforms. Each entry includes a draft caption tailored to the platform's conventions. An integration step writes the calendar to a Google Sheet where your team can refine, approve, and schedule. Glass Box preview shows you the full calendar before anything is written, so you can adjust the mix or swap out themes.

Example Workflow Steps

  1. Trigger (manual): You provide a date range, themes, key dates, and any brand voice notes.
  2. Step 1 (web_search): Search for trending topics, industry events, and seasonal hooks relevant to your niche and date range.
  3. Step 2 (LLM): Generate a content calendar with one entry per post — date, platform, post type (educational, promotional, engagement, behind-the-scenes), and draft caption.
  4. Step 3 (LLM): Review the calendar for variety and balance — ensure no platform is neglected, post types are mixed, and key dates have dedicated content.
  5. Step 4 (integration): Write the calendar to a Google Sheet with columns for date, platform, post type, caption, and status.

Integrations Used

  • Google Sheets — stores the content calendar for team review, editing, and scheduling

Who This Is For

Marketing teams, social media managers, and founders who publish across two or more platforms and spend disproportionate time planning what to post rather than creating and publishing. Particularly useful for small teams without a dedicated content strategist.

Time & Cost Saved

A weekly content planning session typically takes 1-2 hours of brainstorming and another hour of formatting the calendar. This workflow generates a starting draft in minutes, reducing planning time to a 20-30 minute review and refinement pass. Over a month, that is roughly 4-8 hours saved on planning alone, freeing the team to focus on creating higher-quality individual posts. The workflow uses web search and LLM steps, costing a few credits per run.